Why nike is so expensive




















The globe is facing deforestation problems every day and we all know the importance of protecting endangered forests and species. Nike also considers responsible water use , so being efficient and using less of it. Nike tends to use resources responsibly through innovation and responsible chemistry. They also invest in training and education to provide safe environments for better and safer manufacturing.

Which Should You Choose? I am not a big fan of these materials because of the huge controversy there is concerning the animal treatment in farms that provide materials for big companies. Anyway, Nike says they responsibly use these materials, meaning they use less through efficiency improvements, recycling, and innovation. We all know the Air Jordans and the terrific prices that they sell for. He was a gamble but it obviously proved to pay off.

The AJ1 is the shoe that is considered as the one which started the sneaker culture. So it was this strategy of marketing, and we all accept that is revolutionary, that gave Nike the fame it has today. Since then Nike always promotes its products by collaborating with celebrities and Social Media influencers.

Nike is trying to become a luxury brand, and that is becoming more and more clear. In a world full of different people with different ideas and interests, some of them are willing to pay huge amounts of money on fashion. Nike is trying to get to the way consumers perceive the brand and is doing that fast. In my opinion sports garment at the end of the day are sports garments, so their purpose is to make sports enjoyable, but of course, not everyone feels like this about what they wear.

Countless consumers are looking for products that make them look rich , original , and stylish. Nike is also investing in their stores by bringing a new concept in them, where consumers can have a very unique experience. You can reserve the newest products that Nike releases and test them in different simulated sports areas like a basketball half-court, running through main NYC landmarks, etc.

Nike also is part of The Sustainable Apparel Coalition that measures environmental and social labor impacts of different brands. It also uses some materials that are eco-friendly like organic or recycled cotton and polyester. In my opinion, it depends on the consumer.

Nike is thought to sell 25 pairs of shoes a second which is a huge amount! But taking into consideration the quality, it is up to the consumer if he or she wants to treat the company as a fast fashion one. I personally own Nike shoes, but to be completely sincere, I like them but they are not my first choice. Anyway, I have to say that I have very sensitive feet and rarely feel super comfortable wearing running shoes.

Many friends of mine feel super comfy on them and are loyal buyers. Also in most of the reviews online, the buyers are mainly happy with their purchases stating how cool , light , and breathable they are. The running shoe is very personal, so for different people, the experience is different. In my opinion, Nike is a great brand and is well known all around the globe.

Their products are of good quality and live for a long time. Sometimes it may seem that they are overpriced, but if you look deeper, you realize that the most expensive products are the ones that have huge marketing campaigns. I would always choose a less marketed product of Nike, and still get a great quality for a much more reasonable price. The question is: Are they expensive and if yes, why? Table of Contents: 1. History 2. Products Quality 3.

Products Materials 4. Frequently Asked Questions 6. Conclusions 1. Products Quality But are they worth it? First up, Nike product quality is worth it if you choose to buy wisely. This is because they offer the right performance and probably because they are great for walking and everyday life.

Nike also values the customer, and both the quality and reliability of their products are related to the justifications of the high prices of their quality. Nike products also have the philosophy of making your sports experience better.

The material is used sustainably. The brand has developed a strategy that focuses more on delivering sustainable options under three material categories, Derived, Raised and Grown. Nike generally uses resources responsibly through innovation and capable technology. The company also invests in training to ensure safe environments for better and secure manufacturing.

These types of materials that are provided keeping responsible land use in mind. The global is facing deforestation issues every day, and we all know the need for protecting endangered species and forests.

On that note, Nike takes into account responsible water use, therefore being efficient and using less of it. The main grown materials used by Nike are: The Wood Pulp made from wood, mostly used on paper and packaging , Sustainable Cotton available in organic, recycled, and BCI Better Cotton Initiative , and Natural Rubber a milky colloidal material naturally produced by some plants.

Some of us are not a big fan of these materials due to the huge controversy concerning animal treatment in farms to supply big companies with materials. At any rate, Nike says they use these materials mindfully, meaning they utilize less through innovation, recycling, and efficiency improvements. Some of the main raised materials are Down underlying feathers collected from birds, mostly used for insulation , Wool material obtained from the hair of ship and such animals, commonly used for blankets, sweaters, etc.

Nike often says they deliver new sneaker technology before others even think of developing it. A perfect example of this is the HyperAdapt sneaker. This sneaker technology automatically tightens the laces after you put them on. Wearers can also use two buttons on the side of the shoe to help adjust the fit until satisfaction.

Since , Nike sneakers come with uppers made with Flyknit: a seamless fabric created with the help of a computer that designs the whole upper part of the shoe. Flyknit is more flexible, never tight, and definitely lasts longer.

It is lighter than other fabrics, yet it is just as strong. Nike shoes are designed to look great for all casual activities. These are not those shoes that you can only wear to the gym. They are meant to look great for all casual activities. They will be in fashion next year the same way they are now. They are practically versatile, ideal for almost every outfit. They are great wearing around the hood and for low-key, casual events.

Nike is a guru when it comes to influencer marketing. Well, Michal Jordan is arguably the best-known influencer for Nike. Still, the company also manages to reach rappers and rockers, and artists who often spend thousands of bucks on just the right Nike shoe for stage appearances. Share Tweet.



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